LITTLE BADGES - Connecting with our Friends (customers)

Hi

The virtual kettle's on..... So while I let it boil I just have this to say

One of the joys of making badges, is of course the response we get from our customers.

When we send a badge out or a selection of badges we always wonder, who they might be for, why did they connect with that badge, is it for themselves or is it a present for somebody else.

So when we get feedback and dialogue from our customers it always helps to understand the badge choice.

Recently somebody bought 10 x JFK assassination badges from us, I needed to email them anyway as they had not chosen 2 FREE badges on checkout. When they replied they asked very politely if there was any chance they could have 2 FREE Titanic based badges for their Free ones.

This threw me a little as we don't actually have any Titanic badges on our website, or should I say didn't. When I explained that we did not have any of those but could produce some in the next couple of days, the gentleman replied and explained why.

He is a history teacher, and two of the sections he is teaching his students is the assassination of JFK and The Titanic. As an incentive for great work he gives something relating to these two major events.

Well who were we to stand in the way of this. We offered a 'Bourbon' biscuit to the first designer who could create a new Titanic badge and get them up on our website for the gentleman to see.
Now anyone that knows designers knows that the offer of biscuits and cake is one of the best incentives and within a day we had 3 new designs up.

The History teacher picked one of those designs and now hopefully within a few days one of the history students will have a new badge to wear. An absolutely lovely customer and a great use of badges.

Into the bargain I got a history lesson about the JFK assassination with some very eye opening information about the scale of the JFK assassination, which I never knew and is absolutely fascinating.

Another time we sold 7 x 'Save the DODO now' badges. Well I was intrigued. If they had bought 6 I would not have given it a second thought, but 7, well that's just madness!

I could not resist emailing the buyer, who said he loved the badges, and told me what they where for. Apparently for as long as he knew, his kids and grand kids always called his wife by a nickname, 'Dodo'. So he had bought a badge for each of his children, his wife and his grandchildren.

He also then sent me a couple of great slogans to use on future badges.

Like I said we love making that human connection with our little badges so, if you want to tell us your story feel free.

Well, I can hear the kettle has just finished boiling so

Milk and sugar?

Join us in our little shop for a virtual cuppa www.thebiglittlebadgeco.com